Instruction: Using your own research conducted in Part 1, you are required to design a strategic digitally-focused marketing plan to meet the clients’ brief.
( I will upload this part for you later ASAP)
-The first 3 files is a brief about this assignment ( on the Handbook you can have a look on page 16 about ‘the digital plan guideline’ + the assessment criteria for this assignment further down in the handbook)
– The #DREAM file is my second coursework as the ‘Content creation’ in which it have to be used and connected with the idea on this assignment ( but if you have additional idea about this, you can definitely add on but it would be really please if you could let me know before !)
– the fourth file is all about the Exeter City Football club
– https://www.smartinsights.com/digital-marketing-strategy/sostac-plan-example/ ( Guideline on SOSTAC model)
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